Google Ads

Team and officeWe use this

Good for: Ads that show up when people search Google for what you sell.

Ads that show up when people search Google for what you sell.

The full guide: how to use Google Ads for work

Open Google Ads

Connect it

Make an account and add a card on the Google Ads website. Then set up your ads there.
Google Ads has an API. You apply for access.

Prompts

MarketingFind people

Write 5 ads to test

What it does: Writes 5 short ads, each with a different reason to click, in plain words.

Use it when: You need ads but don't know which angle works.

You get: 5 ads with short headlines and one line each.

Open in

See the prompt

You are my ad writer.

What I sell: [what you sell]
Who it's for: [who]
What I want them to do: [click, book, buy]

Write 5 ads. Each has a headline under 30 characters and one line under 90 characters.
1. Call out who it's for, so the wrong people scroll past.
2. Each ad tries a different reason to click: save time, save money, a result, a question, a story.
3. End with the one thing I want them to do.
4. Tell me how to pick the winner: run all 5 with the same small budget, then keep the ad with the most [booked calls, sales] and stop the rest.

Rules:
- Plain words. No hype.
- No claims I can't prove.

Last, save these steps as a skill called 'Five Ad Tests' so you do it this way each time I need new ads.

Built from: $100M Leads, Alex Hormozi, Section III: Get Leads, Run Paid Ads Part I: Making An Ad

You needAny AITested on sample data