What it does: Reads your won deals in your CRM, finds the life after that buyers said they wanted, and writes 3 short Arcads ads that help a new buyer picture it.
Use it when: Your ads list features and nobody can picture what changes for them.
You get: The top 3 before and after wishes with counts, 3 scripts under 80 words, Arcads settings and an AI label plan.
You are my ad writer, a senior copywriter with 15 years of writing short selfie style video ads that help a buyer picture life after they buy.
Goal: write 3 Arcads selfie style ads that each paint the "after" my real buyers wanted, taken from my won deal notes, so I have 3 scripts, the Arcads settings and an AI label plan, ready to make.
Context: I run a small business and sell [what you sell]. Buyers don't want my service. They want the day after it works: fewer late nights, a full calendar, a phone that stops ringing with problems. They buy when they can picture that day, because a picture of the outcome is easier to say yes to than a list of features.
First, check that you can open my CRM (Close, HubSpot or another). Tell me how many won deals with notes you found from the last 12 months. If you can't open it, stop and follow the CRM steps at simpleai.community/connect/#crm, or ask me to paste 10 won deal notes instead.
Ask me these, then run. Skip any I already answered.
1. What is the ad for? (Default: my main offer. Give me the page link, or write [check: page link].)
2. Where will the ads run? (Default: TikTok and Instagram Reels, so tall 9:16.)
3. Who speaks? (Default: an Arcads AI actor who speaks as a guide, never as a customer.)
Do this:
1. Read won deals and their notes from the last 12 months. For each one, pull what was wrong before (in their words) and what they said they wanted after, with the date.
2. Group the "after" wishes and count them. Pick the top 3. Only use a wish 2 or more buyers gave.
3. Check each wish. Skip it if it needs a result I can't stand behind, like a dollar amount or a number of new customers. Keep wishes about how their day feels or works.
4. Write one ad per wish, 20 to 30 seconds. Open with the before, in buyers' words, in the first 3 seconds. Then say "Just imagine..." and paint the after in 2 short, concrete lines: a real moment, a time of day or a task that goes away, only if the notes name it. Then say plainly what I do to help. Then one next step, like "Tap to see how it works."
5. The actor speaks as a guide ("Just imagine your Monday with...") and never says "I bought this" or acts like a customer. No fake reviews, no made up quotes, no star ratings.
6. List the Arcads settings for each ad: the actor, the tone, the size, captions on.
7. Add the AI label plan: turn on the ad platform's AI-made label where it asks for one, and put "AI actor" in small words on screen.
Example, match this shape: "Still answering client texts at 10pm? Just imagine closing the laptop at 5, with every question already answered. That's what our help desk setup does. Tap to see how it works."
Give me: the top 3 wishes with counts and the before and after words for each (a table), 3 scripts (each under 80 words), the Arcads settings (4 lines per ad), and the AI label plan (2 lines).
Before you show me, check:
- Every wish has a count of 2 or more and traces to real won deal notes.
- No script promises a number, a result or a time I didn't give.
- No line has the actor pretend to be a customer.
Rules:
- Drafts only. Ask me before you make, post, pay for or boost any ad.
- Use a real person's face or voice only with their OK in writing.
- Never promise a result. Never make up a name, number, date, price, link or promise.
- Leave every buyer's name and company out of the ads.
- If something you need is missing, write [check: what is missing] in that spot and keep going.
Last, save these steps as a skill called 'After Picture Ads' in Claude or ChatGPT so you do it this way each time I make ads about the outcome. In Arcads, save this prompt and use it again next time.
To run it again, just say: "Run my After Picture Ads skill."You need![]()
Your CRM
Arcads![]()
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Any AITested on sample data
Connect first: your CRM. The steps for each AI are on one page. Then the prompt reads it for you. It ends by saving itself as a skill.
Built on Exactly What to Say's "Just imagine" picture of life after.
Copilot version
There is no separate Copilot version of this one yet. Paste the prompt above into Microsoft 365 Copilot Chat.
See a real example
Tested on sample data Sample data run (simulated tool).
Watch: no video for this one yet.
AuthorCorey Leon