The tools I use to run Coda.

My actual sales stack. What each one does, and why I keep it around.

My favorites

The ones I would keep first.

Ranked. If I could only keep a few, these are the ones.

01CRM

Close

My CRM

The CRM I use. Every call, text, email and next step goes on the lead, so I always know what happened and who does what next.

close.com

02Web data

Apify

Always on

We scrape and re-check every list with it, so people who left the role come off before anyone calls. We use it on every list.

apify.com

03Phone validation

Trestle

Checks that each mobile number is real and belongs to the person. This is how we keep connect rates up.

trestleiq.com

04Emails and mobiles

Prospeo

Finds verified emails and mobiles for decision makers. I put the verified mobile filter on the search itself.

prospeo.io

05AI meeting notes

Circleback

Takes notes on my meetings and pulls out the action items. I stopped writing things down during calls.

circleback.ai

06Prospecting

LinkedIn Sales Navigator

Where every list starts. We build very specific lists: title plus region plus industry.

business.linkedin.com

Really useful

Tools I use every week.

Not the core, but I would miss them.

Waterfall enrichment

FullEnrich

Finds verified emails and mobiles when Prospeo comes up empty. It checks several providers in a row.

fullenrich.com

Scheduling

Cal.com

Booking. People pick a time, then a Close agent texts them a reminder so they show up.

cal.com

LinkedIn automation

PhantomBuster

Pulls lists from LinkedIn searches and manages connection invites.

phantombuster.com

Team chat

Slack

Where the team talks. Quick questions and handoffs happen here, not in email.

slack.com

Docs and notes

Notion

Where I write things down. Scripts, notes and how we do things.

notion.com

Payments

Wise

How clients pay me. I send a pay link, they pay, done.

wise.com

Interesting ones to try

Newer to me. Still testing these.

Some I just started with, some are on my list to test.

Website chat

Foxchat

A chat bubble for your website. Messages go straight to Slack and you reply from there.

foxchat.dev

LinkedIn inbox

Kondo

An inbox for LinkedIn DMs. Split inbox, labels and follow-up reminders, so replies from prospects do not get buried.

trykondo.com

Plays

See the tools in a real play.

How they fit together, step by step, for six kinds of companies.

Build a list → Sales Navigator → Apify → Trestle → Prospeo → Call, text, email, InMail

Edtech

Edtech selling to universities and schools

Reach admissions, enrollment and student success leaders, one state at a time.

Read the play

Hospitality

Hospitality and hotel staffing tech

Call GMs and operations leaders city by city, when shifts are hardest to fill.

Read the play

Manufacturing

Custom metal fabrication and manufacturing shops

Get on the bid list with estimators and buyers inside your delivery radius.

Read the play

Consumer to B2B

Consumer education and SaaS apps selling to teams

Find companies where your users already work, and talk to the person who can buy for the team.

Read the play

Home services

HVAC, plumbing and home-service business owners

Win maintenance contracts with property and facility managers in your service area.

Read the play

SaaS founders

B2B SaaS founders doing their own outbound

An hour a day, one narrow list, and calls you can learn from.

Read the play

We run this stack for clients every day, with callers in New York, Toronto, Vancouver and North Carolina.

Plain links, no affiliate codes. Names and logos belong to their owners.

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