Targeting: Signal-Based Targeting

What signals indicate a company is ready to buy [PRODUCT]?

Consider:
1. Funding and financial signals
2. Hiring signals (what roles)
3. Technology changes
4. Organizational changes
5. Market/competitive signals
6. Content consumption signals

For each signal:
- What it looks like
- Why it matters
- Where to find it
- How timely it is

Fill in anything in [brackets] or {braces} with your own details first.